Established a UX Research Practice & Process
Research informs product decisions and ensures that user needs remain central to product management and development efforts.
Defined Research Process
Defined research processes and aligned activities with product team strategies.
Developed a library of templates for all research process activities developed to ensure efficiency, consistency and access to all of Product Management.
Research Activity Template Library
Created continuous customer and stakeholder engagement through structured interviewing schedule and cycles.
Continuous Interviewing
Designed and implemented a highly searchable research repository to centralize location of all activities, artifacts, and findings.